Secret Santa Questionnaire: 30 Questions to Send Before the Draw Free survey template
Taxi customer satisfaction survey. Feedback before the rider steps out.
Nine short questions about how often people ride, how they book a car, what they think of your prices and whether they would recommend you. Riders answer on their phone in about a minute.
Free plan: 100 responses a month and up to 50 surveys, no credit card.
The template’s real survey on a phone.
- 9 ready questionsAbout 1 min on a phone.
- Yours to changeQuestions, answers and logic.
- A ready reportA chart for every closed question.
- Export on every planCSV, Excel and SPSS.
Every ride ends with an opinion. A QR code on the back of the seat turns it into an answer you can act on.
The 9 taxi survey questions in this template.
Who rides, how they book, what went wrong and whether they would come back. Change any question to fit your fleet.
How they ride
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How often do you use a taxi?
Why ask it. Separates your regulars from occasional riders, the two groups you filter by later.
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Why do you most often use a taxi?
Why ask it. The trips that bring you money. Airport riders and commuters expect different things.
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At which time of day do you most often require a taxi?
Why ask it. Shows when demand peaks. Plan shifts around it.
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How do you prefer to order a taxi?
Why ask it. Tells you which booking channel deserves the investment.
Experience and prices
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Have you ever had any bad experiences with a taxi?
Why ask it. Complaints in the rider’s own words, which a rating never shows.
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In your opinion, are taxi prices affordable?
Why ask it. Read it before you change fares, and again after.
Profile and recommendation
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What’s your age?
Why ask it. Shows who your riders are and who the answers represent.
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Would you recommend our taxi to a friend or relative?
Why ask it. A quick loyalty check. Swap it for an NPS question if you want a score to track.
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Is there anything that you would like to see improved about our taxi?
Why ask it. Ideas straight from the back seat.
How to create a taxi customer survey from this template.
- 1
Copy the template
Click “Use this template” and sign up free or log in. A copy of the nine rider questions appears in your account, ready to edit. The copy waits in your survey list as a draft.
- 2
Make it yours
Put your company name in the questions and add your own booking app to question four.
- 3
Put it in every car
Print the QR code on a card for the back of the front seat, and add the link to receipts and booking confirmations.
- 4
Read the report
Why and when people take a taxi, how they order and whether they would recommend you each get a chart. Export the answers or share a read-only link with your managers.
How to read taxi survey results.
Who your riders are
Ride frequency, reason and time of day describe your core customers. On Basic and higher plans, filter the answers to see how frequent riders differ from occasional ones.
Where bookings come from
The share of phone, app and street bookings shows which channel deserves the investment.
What to fix first
Bad experiences and improvement ideas are open answers: read them next to the price question and the recommendation. Export everything to Excel, CSV or SPSS on any plan.
How to get more riders to answer.
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Ask at the end of the ride
The QR code in sight of the back seat catches riders while the trip is fresh.
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Keep it to a minute
Nine questions, most of them one tap. Resist adding more.
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Use the receipt
Riders who pay in the app see the link right where they look after the trip.
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Show you listened
Fix the most common complaint and tell riders about it. They notice.
More taxi survey questions you can add.
Not in the template. Add any of them in the builder in a few clicks.
The driver
- How would you rate your driver’s driving?
- Was the driver polite and helpful?
- Did the driver take the route you expected?
The car
- How clean was the car?
- Was the car comfortable for your trip?
- Did the car arrive on time?
Booking and payment
- How easy was it to book your ride?
- Which payment method do you prefer?
- How likely are you to recommend us to a friend, from 0 to 10?
Free tools for your results
- NPS calculatorSwap in a 0–10 recommendation question, then turn the answers into a score.
- Sample size calculatorHow many riders need to answer before the result means something.
- Response rate calculatorHow many riders answer out of those who saw the QR code.
- CSAT surveysHow to measure customer satisfaction after each touchpoint.
- 50 satisfaction questionsQuestions to add by topic, and how to calculate CSAT.
More templates
Questions about this template
What questions should a taxi customer survey ask?
How often and why people ride, how they book, whether prices feel fair, what went wrong and whether they would recommend you. This template asks all of it in nine questions.
How do I collect feedback right after the ride?
Print the survey’s QR code on a card in the car, or add the link to the receipt or booking confirmation. Riders answer on their phone in about a minute.
Can I measure NPS with this survey?
Yes. Replace the yes/no recommendation question with an NPS question (0–10), which is available on every plan, including Free. The report then shows the score.
Can I change the questions?
Yes. After you copy the template you can edit, remove and reorder any question, add your own and change the design.
Hear it from your riders.
Print the QR code for every car and read the first answers tomorrow.