SurveyNinja Blog

Explore the hidden world of surveys with our captivating articles, insightful research, and enlightening case studies that will transform your understanding of marketing strategies

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Sep 11, 2026 Reading time ≈ 23 min

How to Use Correlation on Survey Data Without Fooling Yourself

A correlation between two survey questions is the easiest number in your report to compute and the e...

Mike TaylorMike Taylor

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Sep 11, 2026 Reading time ≈ 21 min

360-Degree Feedback: From Questionnaire to Report

The glossary already explains what 360-degree feedback is. This guide is the other half of the job:...

Mike TaylorMike Taylor

Most Read

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Sep 16, 2026 Reading time ≈ 16 min

Understanding the Likert Scale: A Practical Guide

Discover what the Likert scale is, how it works and why it’s one of the most widely used tools in re...

Mike TaylorMike Taylor

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Sep 16, 2026 Reading time ≈ 15 min

What Is a Questionnaire? — Complete Guide

Discover what a questionnaire is, its main types, real-life examples, and applications in business,...

Mike TaylorMike Taylor

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Jan 12, 2026 Reading time ≈ 8 min

Best Net Promoter Score Software (NPS Survey Tools)

Compare the best NPS software for SMBs and enterprises. See 5 top Net Promoter Score tools ranked by...

Mike TaylorMike Taylor

Recently Updated

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Sep 18, 2026 Reading time ≈ 26 min

Anonymous Surveys: A Practical Guide to Doing It Right

Turning off the name field is not the same as building an anonymous survey. A practical guide to the...

Mike TaylorMike Taylor

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Sep 18, 2026 Reading time ≈ 31 min

Pop-Up Surveys That Get Answered Instead of Closed

A pop-up survey asks one question while the visitor is still on the page, which is why it explains b...

Mike TaylorMike Taylor

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Sep 18, 2026 Reading time ≈ 12 min

AIDA Model: A Simple Way to Improve Surveys

Use the AIDA model to make your surveys more engaging and increase completion rates. Learn how to st...

Mike TaylorMike Taylor

Other posts

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Sep 6, 2026 Reading time ≈ 28 min

Exit Interview Questions People Actually Answer Honestly

Exit interview data is biased by design. The person leaving wants a reference and a clean exit, so t...

Mike TaylorMike Taylor

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Sep 3, 2026 Reading time ≈ 27 min

Customer Journey Mapping: Build a Map People Actually Use

Most customer journey maps get presented once and forgotten. This guide builds one from real data in...

Mike TaylorMike Taylor

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Sep 2, 2026 Reading time ≈ 30 min

How to Run an Employee Engagement Survey That Leads to Decisions

Most engagement surveys end with a score nobody can act on. This guide covers the five question bloc...

Mike TaylorMike Taylor

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Sep 1, 2026 Reading time ≈ 27 min

How to Do Descriptive Analysis on Survey Data

You just closed a survey and you are staring at a spreadsheet. This guide covers central tendency, s...

Mike TaylorMike Taylor

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Sep 18, 2026 Reading time ≈ 26 min

Which Customer Metric Should You Actually Use

Almost every article on NPS, CSAT, CES and CSI explains what the acronyms mean and skips the questio...

Mike TaylorMike Taylor

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