Explore the hidden world of surveys with our captivating articles, insightful research, and enlightening case studies that will transform your understanding of marketing strategies
May 4, 2025 Reading time ≈ 5 min
Smart use of open and closed questions in different situations and types of research is key to makin...
Mike Taylor
October 22, 2024 Reading time ≈ 11 min
AIDA Model: A Simple Way to Improve Surveys
Use the AIDA model to make your surveys more engaging and increase completion rates. Learn how to st...
Mike Taylor
October 22, 2024 Reading time ≈ 7 min
NPS Index. Consumer Loyalty Index
An article about methods for determining the level of consumer satisfaction based on the NPS scoring...
Mike Taylor
