Mike writes the SurveyNinja blog: guides to survey design, customer and employee feedback, market research and survey data analysis. Many guides come with questions you can put in your own survey and, where it fits, a ready template.
Research methods
Learn how to calculate sample size with ease. Step-by-step guide, formulas explained, practical use cases and the role of calculators vs. software for reliable research.
Survey design
Discover what the Likert scale is, how it works and why it’s one of the most widely used tools in research
Survey design
Discover what a questionnaire is, its main types, real-life examples, and applications in business, education, psychology, and more. Learn how to design effective questionnaires step by step.
Research methods
Quantitative research turns survey data into powerful insights. Discover best practices for measuring trends, comparing groups, and validating hypotheses with statistical precision.
Customer feedback
Stop guessing! 50 precise customer survey questions + ready-to-use templates. Discover honest feedback and improve customer experience today
Employee surveys
Discover 55 essential questions to build effective surveys that enhance employee loyalty and satisfaction within your organization
Market research
Discover how surveys can become a key tool for product managers — helping you deeply understand user needs, gather valuable feedback, minimize risks when introducing changes, and prioritize product development
Survey design
Smart use of open and closed questions in different situations and types of research is key to making your surveys more effective and insightful. Below, we’ll walk you through when and where to use each type of question to get the best possible results.
Survey design
Use the AIDA model to make your surveys more engaging and increase completion rates. Learn how to structure surveys for maximum results
Customer feedback
An article about methods for determining the level of consumer satisfaction based on the NPS scoring system, with illustrative examples and explanations.
WooCommerce Post-Purchase Survey: 7 Questions, When to Ask and What to Do Next