Pop-Up Survey

Topic
Survey tools and settings
Contents

A pop-up survey is a short survey that appears over a website page while the visitor is browsing. It collects feedback in the moment: after checkout, on a pricing page, or when someone is about to leave.

Because it interrupts, a pop-up survey works best with a few quick questions, such as NPS, CSAT or CES, plus an optional comment. A one- or two-question card is often called a micro survey.

How it works in SurveyNinja

  • Micro surveys (beta, every plan). You add one code to your site, then set up each survey in SurveyNinja: a card in one of six positions or a window in the center. It can open after a delay, after scrolling, on leaving the page (desktop only), on a click, on a JavaScript event or from a button. You choose up to 20 page rules, devices, the share of visitors and how often it repeats.
  • A regular survey in a pop-up. Share, then On website gives code for a pop-up window, a side widget or a button that opens the survey.

Responses go to Results like any other survey, and to the same notifications and integrations. The summary of a micro survey shows views, opens, responses and the question where people close it. Help: Micro surveys on your website and Publishing a survey and adding it to a website.

Tips

  • Show the survey where the question makes sense: ask about checkout on the order confirmation page, not on the home page.
  • Limit how often it appears and keep "Don't show after submission" on.
  • Start with a small share of visitors, read the first answers, then widen it.
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