Email notification
Glossary Updated: Nov 11, 2026 Reading time ≈ 1 min
- Topic
- Survey tools and settings
What is an email notification
An email notification is an automatic email sent when an event happens, such as a new order, a password change or a new survey response. It tells the recipient that something happened, so they don't have to check.
Notifications are transactional: each one is triggered by one event and goes to one person or a short list. That separates them from an email campaign, which goes to a whole list at once.
How it works in SurveyNinja
The survey's Notifications tab sets up two kinds of emails:
- An email about each response to you and your team, on every plan. Each address is confirmed with a 4-digit code. Up to 1 address on Free, 3 on Basic, 5 on Standard and 10 on Premium.
- A thank-you email to the respondent after they finish, on Basic and higher. The address comes from an Email question or a hidden variable.
Both emails list the answers by default. You choose which questions go in, can write your own text and insert answers with @. With Reply-To, the Reply button in your mail app answers the respondent directly. With your own SMTP server (Premium and higher), emails come from your domain and accept a custom HTML template.
Help: Email notifications and Why don't I get email notifications about new responses?
Why an email doesn't arrive
- The address isn't confirmed with the code. Unconfirmed addresses are shown in red.
- The email is in Spam. Notifications come from noreply@surveyninja.io with the survey name as the subject.
- The response wasn't completed. Incomplete and disqualified responses, and tests in Preview, don't send emails.
- The plan's monthly response limit is used up. New responses are hidden, and no emails go out about them.
Updated: Nov 11, 2026 Published: May 29, 2026
WooCommerce Post-Purchase Survey: 7 Questions, When to Ask and What to Do Next
Mike Taylor