Surveys for Recruitment Agencies

Use cases for recruitment agencies

Placement quality rating

Survey hiring managers after placement to measure candidate fit, onboarding speed and overall satisfaction with the match.

Recruiter performance tracking

Compare satisfaction by recruiter to identify who delivers the best matches and the strongest client relationships.

Client & candidate NPS

Track loyalty from both sides. High NPS among candidates builds your talent pool; high client NPS drives repeat orders.

Candidate experience survey

Gather feedback from placed and rejected candidates on communication, transparency and professionalism.

30/60/90-day placement check-in

Short surveys you send at 30, 60 and 90 days post-placement catch early turnover risks.

Process efficiency feedback

Learn which parts of your hiring process clients find too slow, redundant or unclear.

SurveyNinja features for recruitment agencies

Post-placement surveys

Send the survey link at placement and at the 30-day and 90-day marks, in the messages your ATS or team already sends.

Dual-audience analytics

Separate dashboards for client and candidate feedback. Cross-reference to identify process improvements.

Low-rating follow-up

Every response arrives as an instant e-mail (or Telegram) notification, so a low rating from a client or candidate is visible right away and the team lead can follow up.

Candidate NPS for talent pool

Measure candidate NPS after every placement or rejection and give every candidate the same invitation to refer peers. Filter low scores to see who deserves personal outreach.

Recruiter leaderboard

Rank recruiters by client and candidate satisfaction. Use data for coaching, incentives and team allocation.

Works with your ATS

Add the survey link to the stage emails Bullhorn, JobAdder or Greenhouse already send. New responses can go back to your ATS through Zapier or webhooks.

How to collect recruitment feedback

The survey is a link: send it by e-mail, QR code or website widget, or in the SMS and messenger messages your own tools already send. It takes 1–2 minutes to answer

Post-placement email

Survey link in your post-placement email to the hiring manager, capturing satisfaction at the peak moment

Candidate experience SMS

Quick survey after interviews — candidates respond while the experience is fresh

QR at agency office

Candidates scan during or after in-person interviews

WhatsApp / LinkedIn message

Survey link via the channels candidates already use daily

Careers portal widget

Embedded feedback form on your job board or candidate portal

Frequently Asked Questions

When should recruitment agencies survey clients and candidates?

Survey hiring managers post-placement (within 30 days) and at 6 months, candidates after each interview round and 90 days into new role. Both sides have unique churn risks.

What questions should recruitment surveys include?

For clients: candidate quality, time-to-fill, recruiter responsiveness, fit accuracy, fee value. For candidates: process speed, communication, interview prep, offer support, ghosting. NPS for both.

How do surveys improve quality of hire?

Surveys sent to clients 6 months after a placement reveal which recruiters and process steps lead to hires who stay. That helps you protect placement guarantees and fee income.

Can I evaluate individual recruiters and desks?

Yes. Each survey tags recruiter, desk type (perm/temp/exec), industry vertical and tier. Agency owners see ranked dashboards; reward top billers, coach mid-tier and identify weak performers with hard data.

How do surveys grow repeat business and exclusive contracts?

When a hiring manager gives a high score, logic can show one more question: "Would you like us to handle your next role exclusively?" Each yes can notify business development by email or go to your CRM through Zapier, so the conversation starts while the placement is fresh.

Does SurveyNinja integrate with ATS and recruitment CRMs?

Yes, through webhooks, Zapier and the API. New responses can go to Bullhorn, Workable or another ATS or recruitment CRM through Zapier or webhooks, and through the API your system can create and publish surveys and pull responses. To survey after a placement, an interview or a status change, add the survey link to the email your ATS already sends at that step.

How do I find out about candidate ghosting and client risk?

Every response arrives as an instant email notification (or a Telegram message on the Standard plan and up), so the desk manager sees low scores and comments like "ghosted", "rude recruiter", "no feedback" or "switching agency" right away. You can also send responses to Slack through Zapier. Same-day follow-up saves placements and protects your NPS.

Can I start from a template?

Yes. Start from a template such as Customer Satisfaction Survey, NPS Survey or Career Expectations Questionnaire and change the questions for clients 30 days after a placement, six-month retention, candidates after an interview and at 90 days, BD discovery and recruiter 360 reviews.

How do surveys improve candidate experience?

Candidate NPS reveals the process gaps that lead to ghosting and bad reviews on Glassdoor. Agencies that act on candidate feedback build trust, so candidates accept offers more readily and come back for their next move.

How do surveys support recruiter retention and recruiting?

Quarterly internal recruiter NPS reveals desk health, compensation and management concerns before resignations. Acting on it early helps keep productive recruiters, which matters because a new recruiter needs months to build a desk.

Start free — scale as your feedback program grows

Choose the plan that matches your response volume and reporting needs. Full pricing

Free

$0/mo No time limit and no credit card required

Free — forever

Up to 50 surveys
100 responses/mo
30 questions per survey
Logic, export, API and MCP

Start free

Basic

$15/mo per month, billed annually

For small teams and regular feedback collection

100 surveys per account
1,000 responses per month
50 questions per survey
1 GB storage, files up to 100 MB
Image, video & audio in questions
Custom themes and your logo
Matrix, file upload and research question types
Response filters

Choose plan

Standard

$37/mo per month, billed annually

For marketing, HR and product research

500 surveys per account
5,000 responses per month
100 questions per survey
3 GB storage, files up to 300 MB
Response limit and deadline
Survey and question timers
No SurveyNinja branding
Incomplete responses

Choose plan

14 days free

Premium

$69/mo per month, billed annually

For large teams and advanced automation

∞ surveys per account
20,000 responses per month
∞ questions per survey
6 GB storage, files up to 500 MB
Custom roles for the team
Custom domain
AI report on responses
Promo codes

Start trial

Enterprise

On request

Custom plan for large companies

Unlimited resources
Up to 1,000,000 responses/month
Flexible task-based limits
Priority support
Number of seats
Monthly response limits
Disk space
Personal manager

Use cases for recruitment agencies

Placement quality rating

Recruiter performance tracking

Client & candidate NPS

Candidate experience survey

30/60/90-day placement check-in

Process efficiency feedback

Templates to start from

SurveyNinja features for recruitment agencies

Post-placement surveys

Dual-audience analytics

Low-rating follow-up

Candidate NPS for talent pool

Recruiter leaderboard

Works with your ATS

How to collect recruitment feedback

How it works

Start from a template

Share with your audience

Analyze and act

Example questions for recruitment surveys

Frequently Asked Questions

When should recruitment agencies survey clients and candidates?

What questions should recruitment surveys include?

How do surveys improve quality of hire?

Can I evaluate individual recruiters and desks?

How do surveys grow repeat business and exclusive contracts?

Does SurveyNinja integrate with ATS and recruitment CRMs?

How do I find out about candidate ghosting and client risk?

Can I start from a template?

How do surveys improve candidate experience?

How do surveys support recruiter retention and recruiting?

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Start free — scale as your feedback program grows

Start collecting recruitment feedback today