Surveys for Restaurants

Use cases for restaurants

Food quality rating

Find out which menu items guests love and which need improvement. Simple scale + open-ended questions.

Staff performance review

Digital mystery shopper. Identify service issues before they appear in public reviews.

Loyalty measurement (NPS)

One question — "Would you recommend us?" — shows how likely guests are to return and refer others.

Post-visit analysis

Send the survey link 1 hour after the visit. Understand what influenced the guest's impression.

Staff training from reviews

Analyze guest comments and build a staff training program based on real feedback data.

Sanitary standards control

Regular checklists for checking cleanliness of the dining room, kitchen and restrooms — with photo reports.

SurveyNinja features for restaurants

QR code at every table

Guests scan a table tent QR in 2 seconds — the survey opens instantly in their browser without any app.

Spot low ratings fast

Every response arrives as an instant e-mail (or Telegram) notification, so you see a low rating right away. Reach the guest while they're still at the table.

Menu item ratings over time

Compare scores for menu items week by week. Remove underperformers and strengthen hits before next season.

Review requests for every guest

Every guest gets the same invitation to leave a Google review, whatever their rating. A low rating also brings up "What went wrong?", and every response arrives as an instant e-mail (or Telegram) notification, so the manager sees it right away.

Multi-location comparison

NPS and CSAT for each location in one dashboard. Identify best practices and replicate them across the chain.

Responses to your CRM

New responses can go to your CRM or a spreadsheet through Zapier or webhooks, so there is no manual export.

How to collect feedback from restaurant guests

The survey is a link: send it by e-mail, QR code or website widget, or in the SMS and messenger messages your own tools already send. It takes 1–2 minutes to answer

QR code at the table

Guest scans a table tent and gives feedback in 1 minute while waiting for the bill

WhatsApp after booking

Survey link in the WhatsApp message you send after the reservation

Email via POS system

Survey link in the email your point-of-sale or reservation system already sends

Widget on your website

Pop-up survey on your menu page or after online booking

Kiosk at the exit

Guests rate their visit on a tablet on their way out

How it works

Start from a template

Take a template from the library or describe your survey to the AI generator, then adjust the questions to your business. No technical skills required.

Start free

Share with your audience

Distribute via QR code, direct link, email, or embedded widget — wherever your customers are.

Analyze and act

Track responses in real time in your dashboard and make data-driven decisions that grow your business.

Frequently Asked Questions

What is the best way to collect guest feedback at a restaurant?

The most effective method is a QR code at the table or on the bill. Guests scan it and respond in 1–2 minutes. A survey link in the SMS or messenger message you already send after the visit, such as a reservation follow-up, also works well.

What should I ask restaurant guests?

We recommend asking about food quality, service speed, cleanliness, staff friendliness and likelihood of returning (NPS). 5–7 questions is optimal.

How can surveys help improve a restaurant's NPS?

Regular surveys let you spot and fix issues quickly before the next visit. Guests can see their feedback is being acted on, which by itself increases loyalty.

Can I run anonymous surveys?

Yes. SurveyNinja supports fully anonymous surveys — guests give more honest answers when they know they won't be identified.

How often should I survey restaurant guests?

Ideally after every visit, with the survey link on the receipt or in your follow-up message. If that's not feasible, run a survey to your regular guests database once a quarter.

Can I integrate a survey with my CRM or POS system?

Yes, SurveyNinja supports Webhooks and an API. Survey data can be sent to any CRM, POS or loyalty platform.

How do restaurants measure guest loyalty?

Use the NPS metric — the question "Would you recommend us?" on a 0–10 scale. Calculate your index using our NPS calculator. Particularly important in restaurants where competition for guests is fierce.

Can I start from a template?

Yes. Start from a template such as Customer Satisfaction Survey, Cafe Staff Evaluation Survey or NPS Survey and change the questions for a post-visit survey, delivery orders, table service or loyalty NPS.

How can restaurants find out about negative feedback fast?

Every response arrives as an instant email notification (or a Telegram message on the Standard plan and up), so the manager sees a low rating right away. You can also send responses to Slack through Zapier. For a CRM, use webhooks.

How many responses do I need for reliable restaurant statistics?

For a restaurant with 300+ guests/month, 50–80 responses is sufficient. Calculate more precisely with our sample size calculator.

Start free — scale as your feedback program grows

Choose the plan that matches your response volume and reporting needs. Full pricing

Free

$0/mo No time limit and no credit card required

Free — forever

Up to 50 surveys
100 responses/mo
30 questions per survey
Logic, export, API and MCP

Start free

Basic

$15/mo per month, billed annually

For small teams and regular feedback collection

100 surveys per account
1,000 responses per month
50 questions per survey
1 GB storage, files up to 100 MB
Image, video & audio in questions
Custom themes and your logo
Matrix, file upload and research question types
Response filters

Choose plan

Standard

$37/mo per month, billed annually

For marketing, HR and product research

500 surveys per account
5,000 responses per month
100 questions per survey
3 GB storage, files up to 300 MB
Response limit and deadline
Survey and question timers
No SurveyNinja branding
Incomplete responses

Choose plan

14 days free

Premium

$69/mo per month, billed annually

For large teams and advanced automation

∞ surveys per account
20,000 responses per month
∞ questions per survey
6 GB storage, files up to 500 MB
Custom roles for the team
Custom domain
AI report on responses
Promo codes

Start trial

Enterprise

On request

Custom plan for large companies

Unlimited resources
Up to 1,000,000 responses/month
Flexible task-based limits
Priority support
Number of seats
Monthly response limits
Disk space
Personal manager