Surveys for Event Planners

Use cases for event planners

Attendee satisfaction rating

Rate venue, content, speakers, catering and logistics to build a comprehensive picture of event success.

Speaker & session rating

Collect per-session feedback to identify your strongest speakers and topics for future events.

Event NPS & return intent

Measure how likely attendees are to recommend the event and whether they plan to return next year.

Venue & logistics feedback

Gather specific input on location, parking, signage, registration flow and Wi-Fi — the details that shape attendee experience.

Sponsor satisfaction survey

Survey sponsors post-event on lead quality, booth traffic and ROI to secure renewals and attract new sponsors.

Pre-event preference survey

Before the event, poll attendees on session preferences, dietary needs and scheduling constraints.

SurveyNinja features for event planners

Post-event survey

Send the survey link within hours of the event's end. A QR code lets attendees respond before they leave the venue.

Session-level analytics

Break down satisfaction by session, speaker and time slot. Identify which content drives the highest engagement.

Real-time live polling

Run polls during sessions to boost engagement and collect instant reactions from the audience.

Sponsor ROI reporting

Generate satisfaction reports for sponsors showing attendee awareness, booth ratings and follow-up intent.

Year-over-year comparison

Compare NPS and satisfaction scores across event editions. Track your improvement trajectory.

Works with your registration platform

Add the survey link to the follow-up emails Eventbrite, Cvent or Splash already send to attendees. New responses can go to a spreadsheet or CRM through Zapier or webhooks.

How to collect event feedback

The survey is a link: send it by e-mail, QR code or website widget, or in the SMS and messenger messages your own tools already send. It takes 1–2 minutes to answer

Post-event email

Survey link in the email you send within 2 hours of the event's end, while impressions are fresh

SMS during event

Quick pulse surveys between sessions to track real-time satisfaction

QR at exit / sessions

Attendees scan at session end or venue exit for instant feedback

Event app notification

Push survey via your event app or WhatsApp group

Event website widget

Feedback form on your event landing page or post-event recap page

How it works

Start from a template

Take a template from the library or describe your survey to the AI generator, then adjust the questions to your business. No technical skills required.

Start free

Share with your audience

Distribute via QR code, direct link, email, or embedded widget — wherever your customers are.

Analyze and act

Track responses in real time in your dashboard and make data-driven decisions that grow your business.

Frequently Asked Questions

When should event planners survey clients and attendees?

Survey clients within 7 days post-event, attendees within 24-48 hours (memory still fresh), vendors within a week and run pre-event expectation surveys 30 days out.

What questions should event planning surveys include?

For clients: vision execution, vendor coordination, communication, problem-solving, value vs. budget. For attendees: experience quality, content/program, F&B, networking, NPS. Run separate forms.

How do surveys grow referrals (the planner growth engine)?

After the event, every client gets the same "refer a friend" invitation with a link to a case study, whatever their score. Every response also arrives as an instant e-mail notification, so you see low scores right away and can follow up personally. Word of mouth brings in much of a planner's new business, so asking every client consistently matters.

Can I evaluate individual planners and vendors?

Yes. Each survey tags lead planner, day-of coordinator, venue, caterer and key vendors. Owners see ranked dashboards; reward top performers and identify weak vendor partnerships with data — improves margin and quality.

How do surveys justify premium pricing?

Detailed satisfaction data on stress reduction, time saved and execution quality builds the case for premium planning fees. Planners quote these survey results in proposals to show qualified leads what they get for the price.

Does SurveyNinja integrate with event planning software?

Yes, through webhooks, Zapier and the API. Add the survey link to the wrap-up or milestone e-mail your planning software already sends, and send responses to your CRM or a spreadsheet through webhooks or Zapier.

How am I alerted to event-day issues and unhappy clients?

Every response arrives as an instant e-mail (or Telegram) notification, so the owner sees a low score or a comment like "ruined" or "refund" right away. You can also send responses to Slack through Zapier. A same-day call can save the situation and head off a bad Google or WeddingWire review.

Can I start from a template?

Yes. Start from a template such as Event Registration Form, RSVP Form or Event Feedback Survey and change the questions for pre-event expectations, a day-of pulse, the client after the event, attendees, vendor evaluations and past clients at 90 days.

How do surveys generate Google, WeddingWire and Yelp reviews?

About a week after the event, every client gets the same invitation to review you on the platform of their choice, whatever their score. Every response also arrives as an instant e-mail notification, so you see low scores right away and can resolve the issue. Review count and rating weigh heavily when couples and companies pick a planner.

How do surveys improve vendor partnerships and pricing?

Aggregate vendor scores show which DJs, photographers and caterers consistently delight clients. Owners negotiate preferred-partner terms with the strongest vendors and drop weak ones, which improves both margin and quality.

Start free — scale as your feedback program grows

Choose the plan that matches your response volume and reporting needs. Full pricing

Free

$0/mo No time limit and no credit card required

Free — forever

Up to 50 surveys
100 responses/mo
30 questions per survey
Logic, export, API and MCP

Start free

Basic

$15/mo per month, billed annually

For small teams and regular feedback collection

100 surveys per account
1,000 responses per month
50 questions per survey
1 GB storage, files up to 100 MB
Image, video & audio in questions
Custom themes and your logo
Matrix, file upload and research question types
Response filters

Choose plan

Standard

$37/mo per month, billed annually

For marketing, HR and product research

500 surveys per account
5,000 responses per month
100 questions per survey
3 GB storage, files up to 300 MB
Response limit and deadline
Survey and question timers
No SurveyNinja branding
Incomplete responses

Choose plan

14 days free

Premium

$69/mo per month, billed annually

For large teams and advanced automation

∞ surveys per account
20,000 responses per month
∞ questions per survey
6 GB storage, files up to 500 MB
Custom roles for the team
Custom domain
AI report on responses
Promo codes

Start trial

Enterprise

On request

Custom plan for large companies

Unlimited resources
Up to 1,000,000 responses/month
Flexible task-based limits
Priority support
Number of seats
Monthly response limits
Disk space
Personal manager